Executive Summery
Introduction
Problem Statement
Methodology & Problem Identification
Solutions Implemented
Results & Outcomes
Executive Summary
Introduction
Problem Statement
As a premier manufacturer and distributor of various hemp consumable products, particularly expertise in producing quality hemp cigars and cigarillos, the company was struggling for investments for its much-hyped expansion plan in the form of opening a new facility. Then, the company’s share price was declining and showing signs of high volatility. Mostly, the company’s trading volume was very low. The company was expecting a reliable IR and online campaign partner that could create a strong buzz for its shares in the stock market and promote its stocks on different social media platforms so that it would create visibility in the stock market.
Methodology & Problem Identification
As a leading IR and PR service provider, we made a preliminary analysis of the company’s financials and stock market data and devised a customized plan tailored to its needs. Our stock market analysts and IR team made a detailed stock promotion plan and later discussed it with our CEO. Then, we submitted a proposal to the company’s management team about their stock promotion needs and expected outcomes. CRTL officials were skeptical at first but later agreed with us. On one hand, there was a need to campaign for the company’s products and services. Next, a campaign should attract prospective investors to its fold.
Solutions Implemented
First, our online marketing team selected some social media platforms where they can promote the company. Then, the content team was assigned the job of creating tailored content for social media platforms, including short content and long content. The Graphic team was given the responsibility of producing awesome info-graphics. And our social media team started posting content and info-graphics on different social media platforms. After a regular effort of a month, the share price began picking up and volatility was reduced. There was a sense of stability in the stock market for its shares. The prospective investors were reached and sent messages on behalf of the company to derive their attention.
Results & Outcomes
As a professional investor relations company, we take a thorough approach as per the needs of the client and work in tandem with the client to implement strategies that deliver tangible results in the long run. Within 3 months of sustained efforts, CRTL’s trading volume increased, and its market cap. The investors began to take Cartel Blue, Inc. seriously in the stock market creating a strong buying demand for its shares.
